About Entertainment is an audiovisual production company specializing in fiction, non-fiction, and branded content, led by Armando Bo, Mercedes Reincke, Natacha Cervi, and Ezequiel Olemberg. Founded in 2020, the company aims to develop high-quality stories with international reach, driven by a team of experienced creatives and industry professionals.
About received an Emmy nomination for Best Dramatic Series for El Presidente. In 2020, they launched Pandemos, an anthology series about human experiences during the global lockdown. In 2022, they created and produced the fictional series Cromañón, which portray the tragedy of December 30, 2004. The global premiere will be on Amazon Prime Video at the end of 2024.
Currently, the company is developing feature films like Las Malas, based on the bestseller by Camila Sosa Villada, and a political thriller about the influence of Robert Cox, editor of the Buenos Aires Herald during the dictatorship, both written and directed by Armando Bo. They’re also set to release a thriller about the femicide of Ricardo Barreda for Prime Video soon.
In partnership with Rebolucion, a production company with twenty years of experience in commercials, About develops branded content projects for major international brands and has acquired globally resonant IP.